TRI MOUNTAIN – 2012 COLLECTION

One of the largest manufacturers of blank and corporate apparel, Tri-Mountain wanted its 2012 catalog to feature 200 new styles and 5 distinct brand names. With a refreshed tagline of "We're What's New", Tri-Mountain entered the 2012 year with a renewed emphasis on branding, design, and marketability. Our (not so simple) job was to impart the notion that their catalog had nearly doubled in size and to fit 5 brand overviews into 2 short minutes.

The end result was a motion-lapse overlay of numerous Tri-Mountain outfits, blended together. Shot over 2 days with 2 very understanding models at 3 different locations, the finished product is a video catalog promo used for trade shows and helping out sales teams.

KINETIC MOTION TYPOGRAPHY


A short kinetic (motion) typgraphy animation piece completed as an addition to the 2012 Tri-Mountain promo. Used at trade shows, the typography piece is used in between loops of the above 2012 catalog promo. Created in Adobe Illustrator and After Effects.